Anand Institute of Rural Management (IRMA) – The Pioneer in Rural Management was founded by Milkman India – Dr. Verghese Koren 42 years ago. The Institute has been actively involved in facilitating the reskilling of executives since the early 1980s. In addition to its master program and Management Development Programs (MDPs), IRMA also offered academic offerings such as the One-Year Program (OYP) in the 1990s and the Certificate Course in Dairy Management (CPDM) during the 2000s. Through the experience of these two educational programs for executives, IRMA launched an AICTE-accredited 15-month Postgraduate Diploma in Management – Rural Management Executive – PGDM (RM-X) in 2018.
The PGDM (RM-X) is specifically designed for executives with a minimum of five years’ work experience in a managerial/supervisory staff and it comprises of four semesters. Besides the core management courses and IRMA’s unique offerings for understanding and managing “rural areas”, Terminology also covers advanced courses split between core and elective courses. Core courses include courses such as financial accounting, rural society, culture, political system (RSCP), organization behavior, operations management, marketing principles, organizational structure and design, teamwork and collaboration, marketing analytics, and strategic management, among others. Some of the indicative elective courses are Big Data Analysis, Brand Management, Corporate Social Responsibility, Change Management, Microfinance, and Public Policy Analysis, among others.
The uniqueness of PGDM (RM-X) lies in its pedagogy, which combines classroom and field-based learning. The program includes a Village Fieldwork (VFS) segment that allows participants to experience rural life from close quarters; In addition to the Project Work Module (PWM), an internship segment focused on integrating concepts with industry expertise to provide a comprehensive learning experience.
The PGDM (RM-X) offers excellent employment prospects, as evidenced by the placement record for the first two batches. Notable recruiters for the PGDM (RM-X) program include Amul, Gujarat Cooperative Milk Marketing (GCMMF), TVS Srinivasan Service Trust, ITC Limited, Samunnati Financial Services Limited, Jai Kisan, Ambuja Cement Foundation among others.
The program has been hailed as a unique executive program by participants and alumni alike. Some excerpts are shown here:
“I have previously worked with multinational organizations in India and abroad but somehow I have never been satisfied. It is a happy coincidence that while I was reading I Had A Dream, the autobiography of Dr. Fergus Kurian, founder of IRMA, I came across the announcement of the first batch of PGDM (RM) -X) and was fortunate to be chosen. The program not only provides a quality education, but also the values that define us as effective leaders. Topics such as organizational behavior…teamwork and collaboration as well as unique pedagogy have completely transformed my thinking and my professional approach.” – Shabahat Kareem, GCMMF (AMUL) – PGDM (RM-X) Batch 1.
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“…it has been a privilege to study at this outstanding institute, and to gain meaningful insights from enriching class discussions facilitated by experienced and knowledgeable faculty and through esteemed guest speakers….Moreover, studio apartments equipped with basic amenities The world-class classrooms and library infrastructure, the lush green campus, and the multi-cuisine menu made my stay very comfortable.” – Priti Choudhury, NDDB Dairy Services – PGDM (RM-X) Batch 1.
Join the PGDM Program (RM-X) in 2022 to provide an unparalleled boost to your career!
The URL of the program is: https://irma.ac.in/programmes/pgdmx-r-executive-post-graduate-diploma-in-management-rural