Leading copywriter reveals the principles behind 100 of the most profitable ads of all time

Leading copywriter reveals the principles behind 100 of the most profitable ads of all time

Game of Conversions writing firm, based in Budapest, Hungary, is pleased to announce that pioneering copywriter Csaba Borzási has recently revealed some key sales copywriting principles that anyone can use to increase the effectiveness of their marketing messages and dramatically increase their sales.

Discover these principles by analyzing and reverse-engineering 100 of the most profitable sales letters of all time, written by direct-response copywriting legends such as: Claude Hopkins, Vikor Schwab, John Capless, Gary Halpert and Eugene Schwartz, but also writing the text of newer giants such as John Carlton, Gary Pencivinga, David Deutsch, and Paris Lampropoulos.

Leading copywriter reveals the principles behind 100 of the most profitable ads of all time

As a result of his unique journey, Csaba has put together a free cheat sheet that reveals the “secret recipe” behind 100 of the most profitable ads of all time… and how anyone can apply it to their massive sales marketing.

This cheat sheet includes discoveries such as: how to craft a high-converting sales copy in just no time; The forgotten secret of major tampons from the 1920s that could easily remove every objection; An innovative way of predicting what a potential customer will respond to, allowing the marketer to increase sales while at the same time reducing advertising expenditures; A 26-point “before the flight” checklist that instantly reveals weaknesses in any sales letter; The easiest way to avoid the “blank page syndrome”; Five writing qualified templates tailored to your current most influential marketing channels (Facebook Ads, YouTube Ads, Email Marketing, etc.).

Csaba Borzási is a psychology researcher turned sales funnel copywriter and direct response marketing consultant. For years, he struggled to get his business off the ground until he finally decided to master the basics of online marketing, even embarking on a 100-day journey exploring 100 Proven Sales Letters to unravel the secrets of major copywriters, while documenting it. Learning process through daily YouTube videos.

Today, it helps online businesses convert more casual leads into customers and fill in the gaps in their sales funnels.

Here are five interesting discoveries Csaba made after the proven 100-day sales letter collapse challenge:

The first thing he discovered was that it’s better to explain the proposal as clearly as possible than to try to be smart and let people spend time trying to understand what the ad really means.

The second key idea is that good headlines really account for 80 percent of the success of a given ad. The title should be able to grab people’s attention right away, otherwise they won’t read what’s inside. It takes a lot of effort to come up with an effective headline but in 95% of cases, it’s totally worth it. One just has to make sure that the headline is clear, credible, compelling, and hints at a turn that the reader can take advantage of.

The third key idea I’ve discovered is that copying sales letters by hand isn’t the best way to get familiar with writing sales texts. While it’s a great way to analyze the minds of major text authors, the problem is that it’s a slow, passive process that can easily cause people to “phasing out” of it. He also noted that other people have gone through the same thing. There is a better way to understand the topic of copywriting.

His fourth discovery is that it is important not to waste time striving for perfection. Doing things to make the material, like the video, as perfect as possible doesn’t necessarily add much to its effectiveness.

And his fifth discovery is that it is really important to find the “big idea” behind any marketing promotion that is simple, relevant and can connect with the reader instantly. This instantly makes any sales letter more effective in communicating instantly with the reader.

To help more like-minded entrepreneurs and marketing professionals, Csaba Borzási shares more of his knowledge and discoveries on his website, Game Of Conversions. There, he helps aspiring online entrepreneurs get more (and better) customers through profitable marketing strategies and writing persuasive ads.

To learn more about Game Of Conversions and Csaba’s tips on copywriting and marketing (including how to get the special cheat sheet), go to www.gameofconversions.com/copywriting-secrets, or contact him via email at csaba@gameofconversions.com.


For more information about Game of Conversions, contact the company here:

Transformation game
Csaba Borzási
Budapest, 1062, Szekely Bertalan utca 22.

Leave a Comment

Your email address will not be published. Required fields are marked *