Fort Collins, Colo.And January 13, 2022 /PRNewswire/ – With the constant evolution of social media and how it is used, it is more important than ever for businesses to use social media. But in today’s business world, it is no longer sufficient to simply create pages on social media. Businesses need a consistent and active presence on social media to compete.
In this Case StudyMarketing 360 social media management strategy helped an online art gallery, on the basis of New YorkDouble your engagement on social media. With the help of their team at Marketing 360, this business saw how much the right social media management strategy could impact engagement.
In 2021, they used their 360 social media marketing strategy to achieve over 1 million impressions, tens of thousands of clicks, and dozens of conversions. Compared to 2020, their impressions increased by 216%, the number of clicks and interactions by 374%, and the click rate by almost 50%.
The strategy? With the help of a Marketing Success Manager and Social Media Manager, they first made sure that they had active pages and profiles created on all the platforms that were more popular among art lovers. These included Facebook, Twitter and Instagram. After that, they started posting a variety of engaging content, including artistic images and videos, regularly across all of their pages.
In addition, they also made sure that they were using the right hashtags in their posts to present them to the right audience, respond to comments in a timely manner, and branch out by building a presence on more niche social media platforms, including TikTok and Pinterest. And on top of all that, they’ve posted a paid strategy alongside their organic posts to really help increase engagement.
Social media is an incredibly powerful marketing tool that businesses need to use, but the right social media strategy can make all the difference.
With many integrated tools and applications, as well as the support of a fully integrated marketing team, Marketing 360 makes it easy for small businesses to run and market their business, all from one place, while saving time, money, and tons of manual work. Learn more about Marketing 360 at https://www.marketing360.com/.
About 360 . Marketing
Marketing 360 is a technology company that provides business management and marketing software and services to SMEs and franchises. For more than a decade, Marketing 360 has provided small and medium businesses with everything they need to run and grow their business from one platform, including the ability to – create a professional website, accept and manage payments, manage leads and customers, book appointments, monitor reviews and manage media Social, business listing consolidation, content marketing management, multi-channel digital ad campaigns, and more. Marketing 360 was founded in 2009 with the goal of enriching communities by helping small businesses grow, and is headquartered in Fort Collins, Colorado. Learn more about Marketing 360 at https://www.marketing360.com/.
SOURCE Marketing 360®